Power Self | Extrait de Parfum

A unique formula scientifically designed to positively boost mental and emotional strength through targeted olfactory stimulation.

Transform your tomorrow with a new groundbreaking neuroscent technology that nurtures your mind, promotes and enhances wellbeing.

Join the movement of empowered individuals who are redefining what it means to feel powerful from the inside out.

Power Self, a unisex woody floral fragrance that creates an alluring and comforting sillage that resonates with your true self.

More than a fragrance, Power Self is a functional composition that empowers you to be the best version of yourself.

Become your super self.

• Top Notes: Pink Pepper
• Middle Notes: White Flowers, White Rose, Osmanthus, Magnolia
• Base Notes: Musk, Ambrox Super, Cedarwood
• Created: 2025
• Perfumer: Initio Parfums Prives / Firmenich
• Olfactive Family: Floral Woody Musk
• Style: Unisex

Initio Parfums Privés, founded in 2015 by the Sprecher Berrier Group under the guidance of Julien Sprecher and Axel Berrier, has rapidly carved a distinctive niche within the luxury fragrance industry. Rooted in French perfumery traditions and enhanced by its founders' extensive experience in the Middle Eastern and Near Eastern markets, Initio uniquely emphasizes the emotional and transformative power of scents, aiming to influence mood, behavior, and self-perception through sophisticated olfactory experiences.

The brand is renowned for its diverse collections of niche, unisex fragrances, each carefully crafted to evoke specific emotional responses. Notable collections include Black Gold, Magnetic Blend, The Absolutes, The Carnal Blends, and The Hedonist. Signature scents like Oud for Greatness, featuring oud, lavender, and patchouli, and Side Effect, an enticing blend of saffron, rum, and vanilla, illustrate Initio's commitment to bold, luxurious, and emotionally compelling fragrances.

Positioned firmly within the high-end market, Initio Parfums Privés distributes its fragrances through luxury retail partners and its official platforms. The brand’s status was further solidified in 2023 when acquired by Advent International, significantly boosting its global presence. Despite mixed customer reviews, particularly regarding longevity and projection, Initio maintains a devoted following among fragrance enthusiasts who appreciate its distinct approach to perfumery, blending mystical allure with modern sophistication.

The perfumer for Initio's Power Self is not explicitly named in the search results, but the fragrance was created through a collaboration between Initio Parfums Privés and the company Firmenich. This partnership leveraged neuroscience to develop the scent.

Floral Woody Musk - Obligatory floral domination was enriched with woody and/or musky accords in this group, which adds depth and warmth, as well as powdery nuances to the whole composition.

Our individual hand costumed made fragrance samples are bottled in a lucite 2ml spray atomizer and packaged in a black organza bag.